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Brent Hoberman

(12 Jun 2008)
Brent Hoberman co-founded lastminute.com in April 1998, with Martha Lane Fox, in the living room of his London flat three years after having drafted the initial idea. Brent was 29 and Martha was just 25. Brent was CEO since the inception of the company. lastminute.com offers consumers airline tickets, car hire, hotel rooms, package holidays, entertainment tickets, restaurant reservations, home delivery, speciality services, gifts and auctions. Brent’s initial vision remains unchanged - ‘to delight customers with great value, inspiration and solutions when they are going away, going out or staying in.’

The company floated in March 2000 when the dotcom bubble was at its peak. Seven years on the company is the number one travel website in Europe and was acquired by Travelocity Europe for $1.1 billion, a division of Sabre Holdings Corporation on 20th July 2005.

Brent remained CEO of lastminute.com through 2005, until April 2006 when he handed over the CEO position to Ian McCaig. He now holds the position of chairman and chief strategic officer of lastminute.com. Brent’s entrepreneurial vision ensured the lastminute.com customer experience was continually enhanced by the latest innovations in technology.

Brent is Executive Chairman of mydeco, non-executive Chairman of WAYN (a travel and leisure social network with over 9 million members), a non-executive board director of Guardian Media Group and also acts as Governor of University of the Arts College, London. Brent is also an angel investor and has invested in seed rounds in amongst others: moveme.com, viagogo, t5m, imagini.net, academia.eu.

Brent, now 39, was born in South Africa, educated at Eton and holds a MA in French and German literature from Oxford. He lives in central London with his wife, Genevieve and two daughters


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